AI App Building for Coaches and Course Creators

Build Your Course Platform and Client Tools

Create membership sites, client portals, and coaching tools without paying for expensive platforms or developers.

Sound Familiar?

We get it. Here's how we can help.

Your Challenges

  • Platform fees eating into your margins
  • Generic course platforms don't match your brand
  • Can't customise the client experience you want
  • Paying monthly for features you don't use
  • Your content is locked in someone else's platform

What You'll Achieve

  • Own your platform and keep more revenue
  • Build exactly the client experience you envision
  • Create custom tools that differentiate your offering
  • Stop paying monthly fees for features you don't need
  • Scale without per-student platform costs

What You'll Build

Real-world projects tailored to your goals

Course Platform

Build a membership site with video hosting and progress tracking

Example:

Self-paced course with modules, quizzes, and certificates

Client Portal

Create a dedicated space for coaching clients

Example:

Session booking, resource library, and progress tracking

Community Hub

Build a private community around your content

Example:

Member directory, discussion forums, and live event calendar

"I replaced a $500/month course platform with my own site built in a weekend. I own everything, my brand looks professional, and I keep all the revenue."

David Park

Executive Coach & Author

Choose Your Path

Have it built for you, or learn to build it yourself

Build it yourself

buildAcademy

3 Weeks

Live online cohort

  • 3 Tuesday evenings plus a Saturday setup clinic
  • Live 1:1 support and recordings
  • Ship a deployed AI app on your own URL
Build it yourself in 3 weeks

Have it built for you

Custom software from 13Labs

Fixed scope

Paid discovery, then a fixed-price build

  • Scoped to your budget
  • Built by a senior engineer
  • Software you own, with handover
Have it built for you

Common Questions

How does this compare to Kajabi or Teachable?

Those platforms charge monthly fees and take a cut. With your own platform, you pay hosting costs (often under $20/month) and keep 100% of your revenue.

Can I host video content?

Yes. You can embed videos from Vimeo, Wistia, or YouTube, or use services like Mux for professional video hosting with your own player.

What about payment processing?

You'll connect directly to Stripe, which charges standard processing fees (2.9% + 30c). No additional platform fees on top.

Is this too technical for me?

If you can use Notion or Canva, you can do this. We guide you through every step, and the AI tools handle the complex parts.

Ready to Start Building?

Have 13Labs build it for you, or ship it yourself in a 3-week cohort